May 1, 2019

Capitol View Lands Tennessee’s First Vici Location

NASHVILLE, Tenn. (May 1, 2019)VICI, a California-based clothing boutique, has announced its third brick-and-mortar store at Capitol View in downtown Nashville. This expansion will be VICI’s first outside of California.

“We’re excited to continue to build on the unique shopping and dining experience of the Capitol View district by adding contemporary, new-to-market retailers like VICI,” said Grant Kinnett with Boyle Investment Co. “VICI is one of the most exciting retailers in the country and has figured out a winning retail formula in fashion. While this will be VICI’s first location outside of California, they already have a huge online following in Nashville, and we’re confident that they will be a great retail attraction for the entire city.”

VICI first began business seven years ago, and has seen an explosion of growth both online and in-store at its two California locations. VICI specializes in versatile, contemporary designs for busy moms, working women and self-proclaimed fashionistas.

“We’re thrilled about our expansion to Nashville as we have a very large and established online customer base in the city, and it felt like an organic next step for our business,” said VICI CEO Sandra Dudum. “The energy and atmosphere at Capitol View fit perfectly with our vision for our space in the city, and we can’t wait to meet the customers who have followed us online for the past seven years, as well as introduce our brand to a wider market.”

VICI will join several retailers already open at the amenity-filled Capitol View district, including SVM Boutique, Valerie Boutique, Jón Alan Salons, Club Pilates, Starbucks and M.L.Rose. Other retailers are coming soon, including Publix, Drybar and Central BBQ. The district is also home to The Residences at Capitol View, a 378-unit multifamily luxury residential community that is already more than 70 percent occupied only five months after opening.